Our success
We believe in the power of data to empower consumers
Our team
The people bringing the data
Peter Kasper
CEO & CoFounder
Eric Mercado
COO / CFO & CoFounder
Alex Newell
Principal Data Scientist
Oliver Bigelow
Principal Engineer
Diego Moraes
VP of Engineering
Joey Gladu
Onboarding & QA
Alex Mercado
Senior Advisor
Mike Siebold
Senior Advisor
Nathan Walworth
Senior Advisor
Gabrielle Pavelko
Senior Advisor
Steph Vrona
Senior Advisor
What drives us
Our Vision
To unlock the potential of personalized plant-based medicine by translating complex knowledge into transparent, straightforward experiences to enrich human lives.
Our mission
To be a trusted guide for plant medicine by facilitating over 1 million consumer experiences across 1,000 retailers and brands by 2026.
